On Tuesday, Apple aggressively turned its home page red. Apple has announced that its revenues from (RED) devices and accessories will be redirected to “World Fund COVID-19 compliant” in its latest efforts to facilitate the latest changes in its product (RED) lineup.
From now until June 30th, 100% of the “qualified earnings” from (RED) products will be sent to this Global Fund. Here’s how Apple described it on its website.
For 14 years, a partnership with (RED) has contributed approximately $ 250 million to fund the HIV / AIDS treatment program. Currently, until June 30, Apple is working with (RED) to redirect 100% of eligible revenue from purchased (PRODCUT) RED to the global fund’s COVID-19 response. This provides critical support for the healthcare systems most threatened by outbreaks and thus helps maintain life-saving HIV / AIDS programs in sub-Saharan Africa.
In light of this announcement, Apple’s home page lists Product (RED) devices such as the iPhone 12, 12 mini, 11, XR, and iPhone SE (2020). It also features (RED) iPhone 12/12 Pro and iPhone 12 Pro Max leather cases, Apple Watch Series 6, various Loops, and Beats devices.